Ok you have a web site but what now? You think a bit of SEO and your done well think again. You need to work your site like you work your business and that means not the half baked SEO that’s around. For example if you were a Clarity client we do real marketing and below is just a sample of what we could be doing for you (let’s not talk about business development, customer retention and process management). By the way if you are using traditional SEO like keyword...
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If you already have a web site these are recommendations to get the Internet working for your business. Promote your web address (domain name) everywhere you can – business cards, letterheads, in house, on your van(s), cars, using promotional stickers, posters – in fact in all your advertising. This not only helps existing clients but encourages people looking for your type of business to visit your website. Maximise the efficiency of your advertising cost by...
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If the legacy business models didn’t exist, and we were handed current digital technology, anyone suggesting various convoluted attempts to engineer scarcity into a naturally infinite resource would be laughed at. Governments need to accept that technology and society evolve instead of trying to hold back progress at the behest of corporations?
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I’ve been doing custom software development for many years and seen many of the mistakes a client can make either before or after they’ve hired a software development company. I’ve also acted as consultant for a number of leading law firms trying to unravel projects that have gone wrong. My hope is that maybe you’ll read this and not commit one or other of the following mistakes. Mistake #1: Hiring Based on Price Alone There’s a reason this is...
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To employ all of the technology and creative talent that we can provide would cost your business resources that you could be putting into your core operations. Creating strong corporate identities using all of the latest technology and to create a positive corporate image and getting the Internet to work for you IS our core business. That is why Clarity makes so much sense.
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